Latest posts
Magnetto | Digital Marketing Agency
23 Sept, 12:08
Catch Ahmed at Seamless ME 2026 👋Our Regional Sales Manager is on the floor today, catching up with e-commerce and fintech teams across MENA about what's actually working on Telegram right now.If you're at the event, Ahmed's happy to sit down and go through how it fits into your MENA strategy.👉 Book a slot here
Magnetto | Digital Marketing Agency
22 Sept, 11:36
Busy first day at Forex Expo Dubai for Anna Gracheva, our Head of Customer Service 🙌Great energy on the floor — Anna's been talking non-stop with fintech teams about Telegram Ads, moderation, and how to get campaigns off the ground faster. Exactly the kind of hands-on conversations we love having at these events.Still time to catch her if you're around, schedule a meeting 🤝
Magnetto | Digital Marketing Agency
21 Sept, 08:42edited
Behind every ad account there's someone answering the "why does it work exactly like this?" messages.At Magnetto, that's Anna Gracheva and her team. Anna will be at Forex Expo Dubai on September 22-23, so if you work in fintech and advertise on Telegram (or want to), it's a good chance to meet her in person. Ask how moderation works, what usually speeds a launch up, and how to get the best results from your campaigns.Schedule a meeting 👉 https://calendly.com/agracheva-magnetto
Magnetto | Digital Marketing Agency
17 Sept, 14:03
More than a third of Israeli internet users access Telegram regularlyWith around 8.72 million internet users in the country, that gives Telegram a sizable local audience and places it 6th among digital platforms in Israel, ahead of TikTok, LinkedIn, and X.It's a good moment to pay attention. Social media ad spend in Israel is forecast to approach $800 million in 2026, which means more advertisers bidding on the same limited inventory across mainstream platforms. Telegram is one of the few channels where that pressure hasn't caught up yet.In our latest article, we break down: → Who uses Telegram in Israel → Where usage is strongest → How people engage with the platform → Which ad formats and placements are available → What the targeting options look like for advertisersDive in here👉https://magnetto.com/blog/telegram-in-israelLet’s stay connected — find us on: LinkedIn 🔹
Magnetto | Digital Marketing Agency
16 Sept, 12:24
🔥TOKEN2049 Singapore — we're coming!October 7–8, find the Magnetto team at booth MB4-60.Bring your funnel, we'll show you where Telegram Ads moves the needle for acquisition, retention or community growth.Already tried Telegram and it didn't work? We'll look at your case and advice your how to fix this.📍 Booth MB4-60 📅 October 7–8Book a meeting👉 https://calendly.com/magnetto_/30minSee you at TOKEN2049!
Magnetto | Digital Marketing Agency
15 Sept, 14:12edited
❗️New in Telegram Ads: targeting bot audiencesTelegram Ads has introduced a new targeting option for ads shown in bots. You can now reach users based on:✔️ location, ✔️ interests, ✔️ channel subscriptions.The eligibility rule stays the same: bots need at least 1,000 monthly users to run ads. The new format currently does not support images or videos, while different landing page options are available, including external websites.For advertisers, this means more precise audience matching within an inventory that remains relatively unsaturated. With 10+ million bots active on Telegram, there are plenty of opportunities to find the right placements for your campaign.Need help setting up bot targeting for your next campaign? Contact our team — we're always happy to help.
Magnetto | Digital Marketing Agency
15 Sept, 12:11
📍Meet Magnetto at Seamless Digital Commerce Middle East 2026More brands are moving their ad budgets into Telegram every quarter, and MENA is right at the center of that shift. The region has one of the fastest-growing Telegram user bases in the world, and digital, e-commerce, and fintech brands keep adding the channel to their mix once they see how audiences already use it for community and commerce.Ahmed Zaki, our Regional Sales Manager, will be at the show and happy to sit down and go through what's actually working on Telegram right now, and how it fits into your MENA strategy.👉 Schedule a meeting with Ahmed https://calendly.com/d/dz7c-bz6-9yk/magnetto-ahmed-zaki-seamless-digital-me?month=2026-09
Magnetto | Digital Marketing Agency
10 Sept, 13:23
3 things advertisers often overlook when choosing Telegram channels:⚠️ Growth and warning signs aren’t reviewed. A spike isn't automatically a red flag, but if views stay flat afterward or the channel carries a SCAM/FAKE label, it deserves a closer look.⚠️ Channel mentions are rarely analyzed. Who references a channel, how often, and in what context can reveal whether its audience grew through genuine interest or giveaway-driven promotion.⚠️ Channel history often receives little attention. A channel can pivot from gaming to finance while keeping the same subscriber count, even if much of that audience no longer matches its current focus.These are three of the seven mistakes we cover in our latest article, along with a red flags vs. good signs checklist for evaluating channels before you commit a budget.Read the full article to identify high-performing channels for your next
Magnetto | Digital Marketing Agency pinned a photo
4 Sept, 10:26
Magnetto | Digital Marketing Agency
3 Sept, 14:32
💡 Indonesians spend almost 22 hours a week on social mediaTelegram and TikTok both capture a significant share of users’ attention in Indonesia.TikTok is built for discovery. People open the app and let the algorithm decide what comes next — a creator, a product, a trend they weren’t searching for five minutes ago.Telegram starts from an existing interest. People choose channels around crypto, finance, tech, gaming and other specific topics, then keep coming back because those communities already match what they care about.The targeting reflects that split. TikTok leans on behavior and lookalikes to predict who might convert. Telegram lets advertisers place ads directly within channels, bots, or search queries tied to a topic, so the context around the impression is already doing some of the qualifying work.So which platform fits your campaign
Magnetto | Digital Marketing Agency
1 Sept, 08:00edited
🌍 Big news from the Magnetto team: we're expanding our Telegram Ads worldwide, starting September 1.Every account is a Business Advertising Account (€), and you can run campaigns straight to external links: your website, app store page, landing page, or anywhere else you need traffic to land.What does this mean for brands and our partners? → Business Advertising Account, Euro-based → Access to 210+ countries and territories → Drive traffic to external links, like website, appstore, landing page, and more → More markets to test and scale → New growth opportunities for direct advertisers and agency/reseller partnersIf you're testing a new GEO, expanding regionally, or scaling globally, talk to the Magnetto team about how we can help your brand soar 👉 https://magnetto.com/contact-us
Magnetto | Digital Marketing Agency
27 Aug, 14:57
🇮🇩 40 million people in Indonesia use Telegram regularlyTelegram gives brands access to a sizable audience as competition on Google, Meta, and TikTok intensifies. Google Ads CPCs, for example, increased across 87% of industries in 2025, while Telegram still has lower advertiser density in many niches.The value of Telegram Ads also lies in relevance. On mainstream platforms, ads appear inside broad algorithmic feeds where users consume a mix of unrelated content. On Telegram, businesses advertise within channels and bots built around specific interests, such as Web3, education, technology, and beyond. Because users choose what they follow, ads appear in relevant contexts, helping brands reach more qualified audiences and drive stronger engagement.Our latest article breaks down why Telegram advertising in Indonesia deserves attention, how the main ad formats work, and which
Magnetto | Digital Marketing Agency
20 Aug, 14:27
🖥 74% of MENA learners now prefer mobile over desktop for e-learningTelegram fits naturally into this mobile-first behaviour. In the UAE alone, users spend around an hour a day on the app, while education discovery and engagement increasingly take place through channels, bots, and mini apps.As a Telegram Infrastructure Partner, Magnetto.com helps education brands use Telegram to support stronger lead generation, community building, learner engagement, and long-term retention strategies.In our new article, we share our extensive expertise on how education businesses across MENA can use Telegram to:→ Reach high-intent learners through Telegram Ads → Choose the right account setup — Fragment or Business → Build acquisition funnels using channels, bots, and mini apps → Develop long-term learner relationships through Telegram communitiesRead the
Magnetto | Digital Marketing Agency
20 Aug, 13:00
Bali's full of crypto teams this week, and that's where you'll find Robby Cahya, our Regional Sales Manager, through August 21.At Coinfest Asia, Robby is catching up with founders and marketers building across Web3, sharing insights on how Telegram can accelerate their growth strategies. If Telegram Ads is on your radar, or you're just curious what it could actually look like for your project, Robby's happy to talk it through while he's on the ground.Let’s talk growth — book a time with Robby👉https://calendar.app.google/hacXsAofeAmN9nAC6
Magnetto | Digital Marketing Agency
17 Aug, 08:17
Heading to Coinfest Asia in Bali on August 20–21? Our Regional Sales Manager Robby Cahya will be there 🇮🇩If you're building in crypto and Telegram is part of your growth stack (or should be), this is a good excuse to talk. Crypto and Web3 teams come to us for one reason mostly: high quality traffic that's already sitting inside Telegram. As the Global Telegram Partner, we provide exclusive infrastructure with Business Telegram Ads Account (💸), a direct line to moderation, and reach across 40+ countries.If your team is looking at registrations, verified users, or bot/dApp activations, worth grabbing time with Robby on the ground 🤝Book a meeting slot https://calendar.app.google/hacXsAofeAmN9nAC6
Magnetto | Digital Marketing Agency
13 Aug, 13:57
🌍 Entering MENA? Telegram can strengthen your acquisition strategyFor many brands expanding into MENA, Meta, Google, and TikTok are the default channels, but competition for audience attention there is growing. That leaves one major audience with plenty of room to grow: Telegram.Telegram has more than 1 billion monthly active users globally, with over 11.2% of its audience based in MENA. The app gives brands direct access to thousands of established communities built around finance, business, technology, real estate, education, and other interests. With Telegram marketing tools, businesses can turn those engaged and loyal audiences into qualified traffic, leads, registrations, sales, and long-term customers.To help marketers get the most out of Telegram advertising, we created a guide covering:✔️ Telegram adoption across key MENA markets ✔️ How Telegram compares with mainstream
Magnetto | Digital Marketing Agency
12 Aug, 14:43
Our Regional Sales Manager Robby Cahya is at Indonesia Blockchain Week, and the energy on the floor is great — lots of good conversations with Web3 teams building across Southeast Asia.If you're at the event and haven't caught us yet, let's catch up tomorrow. Robby's around all day and happy to grab 20 minutes to talk Telegram Ads potential for your brand, platform growth in the region, or whatever's on your mind.Book a slot here 👉 https://calendar.app.google/BRj7fWpu9gmCiqzw8
Magnetto | Digital Marketing Agency
6 Aug, 14:06
Your ad has roughly 2 seconds to attract attentionIn that short window, every word, visual, and CTA matters. Even a highly active Telegram channel can underperform if the creative doesn’t make the value clear quickly or give users a reason to take action.Building effective Telegram Ads creatives include choosing the right message, format, and call to action for the audience you want to reach.Our latest guide covers the key principles behind high-performing Telegram Ads creatives, including practical examples from campaigns we have launched.Read the full guide and optimize your Telegram Ads creatives to drive qualified clicks and conversions👉https://magnetto.com/blog/telegram-ads-creative-guideLet’s stay connected — find us on: LinkedIn 🔹 Facebook 🔹 Twitter
Magnetto | Digital Marketing Agency
6 Aug, 07:56
South Africans are building communities inside TelegramNew data shared shows Telegram reaching 48.5% of active South African internet users aged 16–64 — behind Nigeria (79%), Egypt (62%) and Kenya (52.1%), but firmly established as more than "just another app."A few numbers worth sitting with: — 189% growth in Africa's Telegram-based crypto communities since early 2023 is now 3M+ users — 10M+ active bots automating onboarding, support and purchases across industries — 500M+ people monthly (half of Telegram's global user base) using Mini Apps to trade, book, shop and payOur CMO Sofia Mozolkova broke down what this means for businesses operating in African markets: why bots now answer up to 3x faster than human agents, how Mini Apps are reshaping how users transact without ever leaving the app, and more.Full breakdown 🔗 https://gadget.co.za/telegramsa84t/GadgetTelegram builds up SA footholdThe messaging platform has developed a sizeable base among highly active online users, while bots, channels and mini apps are expanding its role beyond chat.Magnetto | Digital Marketing Agency
5 Aug, 08:08
🇮🇩 Magnetto is heading to Indonesia Blockchain Week 2026!Our Regional Sales Manager Robby Cahya will be at Indonesia Blockchain Week on August 12–13 to meet crypto exchanges, wallets, payment platforms, Web3 startups, and growth teams looking to scale user acquisition across APAC.As a Telegram Infrastructure Partner and the world's largest Telegram Ads seller, Magnetto helps Web3 and Fintech brands turn Telegram into a predictable acquisition channel through:• Business Telegram Ads accounts• Advanced targeting across 40+ countries• Fast campaign launches and transparent analytics• Proven growth strategies for crypto-native productsIf you're launching a new product, entering Southeast Asia, or looking to scale existing acquisition campaigns, we'd be happy to share what's delivering results for Web3 brands in the region.Book a meeting with Robby https://calendar.app.googl
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